Established in 2015, PRISCAVera is Prisca Vera Franchetti’s vision of the modern New York woman, a celebration of high octane spirit executed with respect to Franchetti’s Italian upbringing and quality tailoring. PRISCAVera is a perplexing balance between everyday sensibility and bold details; vibrant colors and uniquely textured fabrics just toe the line of wearability without sacrificing character. Engineered of premium materials and designed to outlive trends, PRISCAVera has attracted serious attention that will stand the test of time.